JoJo Siwa: Logo & Illustrations


Client / Nickelodeon
Project / JoJo Siwa Showstopper
Services / Handlettering + Illustrations

Rainbows, sparkles and cute things… oh my! When Nickelodeon reached out asking if I’d be up for doing custom illustrations for JoJo Siwa, I jumped at the chance. I was tasked with designing the logo for the Showstopper Tour, as well as several design assets to compliment the marketing materials.

Refined Sketches

Final Logo

Custom Lettering & Illustration

In total, I created 70 custom illustrations for this Showstopper project (16 of which were various bow combinations – a big thing in the JoJo Siwa world #iykyk).

Spot Illustrations

A few of the hand-lettered lockups for marketing and promotional materials

Final Logo

The final logo and assets in action (and in full rainbow glitter glory!).

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